Oh, the old Sears Nipple Controversy. Are we really this puritanical? The last time I checked every woman had nipples. Well, I’m not actually in the habit of checking something like this, but after 38 years of life, health class in high school and countless nude drawing classes, I feel pretty confident that every woman on this planet has a set of breasts. Yet, for some reason we don’t like the idea of seeing them in any form of advertising of clothing, even if the clothing being photographed and sold does expose the nipples.
Enter the newest scandal, The Sears Nipple Controversy that has people up in a tizzy over “gasp” exposed nipples! Sears is in hot water with organizations like the uber-conservative American Family Association and family-oriented commenters (who apparently change and shower in the dark) and accused Sears of peddling smut.
On the other hand, there are others out there who find this refreshing. After all, how the lingerie was photographed is exactly what it is. Often retailers will airbrush over the scandalous nipple which misleads the customer to thinking the product isn’t see-through. And, let’s be clear, the nipples aren’t exposed, the garment is see-through.
Sears, who has since taken the product down (but you can still buy here) was not actually wholly responsible for the (nip) slip up. The product came from a reseller called Fright Depot. Sears, like other e-commerce sites such as Amazon, allows marketplace sellers to list their own stock through the department store’s website.
While organizations like The American Family Association and One Million Moms who are blasting Sears for being dirty porn peddlers, others think it is ridiculous that we’re so puritanical in this country, that a visible nipple causes an outrage, yet we have no problem with violence in television and movies.
What do you think? Is the Sears Nipple Controversy “Nip Slip” scandal offensive to you?